Survey research methodology thesis

Surveys generally ask individuals questions about themselves and what they think, using their answers as the data on which these descriptions are based. More recently other sources of data have become available that may help researchers understand society, in particular data that are generated in massive quantities, such as sensor data, online transactions, search strings and social media posts. Survey methodologists use and develop techniques to collect and interpret these different kinds of data.

Survey research methodology thesis

How it works

Here, all I want to do is give you a number of questions you might ask that can help guide your decision. Population Issues The first set of considerations have to do with the population and its accessibility. Can the population be enumerated? For some populations, you have a complete listing of the units that will be sampled.

For others, such a list is difficult or impossible to compile. For instance, there are complete listings of registered voters or person with active drivers licenses. But no one keeps a complete list of homeless people.

If you are doing a study that requires input from homeless persons, you are very likely going to need to go and find the respondents personally.

In such contexts, you can pretty much rule out the idea of mail surveys or telephone interviews. Is the population literate? Questionnaires require that your respondents can read. While this might seem initially like a reasonable assumption for many adult populations, we know from recent research that the instance of adult illiteracy is alarmingly high.

And, even if your respondents can read to some degree, your questionnaire may contain difficult or technical vocabulary. Clearly, there are some populations that you would expect to be illiterate. Young children would not be good targets for questionnaires.

Are there language issues? We live in a multilingual world.

Survey research methodology thesis

Virtually every society has members who speak other than the predominant language. Some countries like Canada are officially multilingual.


And, our increasingly global economy requires us to do research that spans countries and language groups. Can you produce multiple versions of your questionnaire?

For mail instruments, can you know in advance the language your respondent speaks, or do you send multiple translations of your instrument? Can you be confident that important connotations in your instrument are not culturally specific? Could some of the important nuances get lost in the process of translating your questions?

Will the population cooperate? People who do research on immigration issues have a difficult methodological problem. They often need to speak with undocumented immigrants or people who may be able to identify others who are. Why would we expect those respondents to cooperate?

Although the researcher may mean no harm, the respondents are at considerable risk legally if information they divulge should get into the hand of the authorities. The same can be said for any target group that is engaging in illegal or unpopular activities. What are the geographic restrictions?

Social Research Methods - Knowledge Base - Survey Research

Is your population of interest dispersed over too broad a geographic range for you to study feasibly with a personal interview? It may be possible for you to send a mail instrument to a nationwide sample.

You may be able to conduct phone interviews with them. But it will almost certainly be less feasible to do research that requires interviewers to visit directly with respondents if they are widely dispersed.

Sampling Issues The sample is the actual group you will have to contact in some way. There are several important sampling issues you need to consider when doing survey research. What data is available?

What information do you have about your sample? Do you know their current addresses?a descriptive, survey research study of the student characteristics influencing the four theoretical sources of.

· Experimental Design & Methodology Basic lessons in empiricism Methodology A philosophy of research Research does not: Consist of mere information gathering Simply transport facts Merely flrummagefl for information Research does: Consistent with existing research CHAPTER 3 RESEARCH DESIGN AND METHODOLOGY Introduction Data are ever-changing and survey research portrays a brief moment in time to enhance our understanding of the present (Leedy & Ormrod, ).

survey email reemphasizing the importance . Research Design – is your study experimental, non-experimental, causal-comparative, correlation, survey research, descriptive, ground theory, case study, ethnography, phenomenology, focus groups, historical research, etc Explain what design you chose and why it best fits your selected research problem.

Chapter 3 Research Methods This chapter provides information on the research methods of this thesis. The from the book “Research Methodology” written by Ranjit Kumar () is used for The main concern of conducting this survey research is the sampling.

Due  · single research methodology is intrinsically better than any other methodology, many authors calling for a combination of research methods in order to

WRITING CHAPTER 3: METHODOLOGY [for Quantitative Research]